Justin Bieber: The Power of Video.
ByWho is Justin Bieber? Chances are that you’re very familiar with this young singing idol. But where did this 15 year old sensation come from?
Justin grew up in Stratford Ontario. He began singing about three years ago and entered into a local signing contest. Even though many of the other competitors were involved in signing lessons, vocal coaches and such, Justin who had none of those things won second place and 12 years old!
He wanted to share his contest performance with his friends and relatives and so he started uploading the contest videos to YouTube. What he wasn’t expecting is that other people saw the videos as well and really liked them! His YouTube subscriptions grew at a rapid pace. Then his current manager found the videos on YouTube. He contacted the family and the rest, as they say, is history.
- Justin has become an internationally known star and had the #1 most subscribed channel of all time on YouTube.
- All of this happened with the innocent act of uploading a few videos.
Obviously there’s more to this story than I’ve just outlined. There was clearly a market waiting for a young talent like Justin.
When it comes to your business, your product, your service, is there a market waiting that hasn’t discovered you yet? What could happen if you engaged in a web video marketing campaign, unlike Justin’s innocent video uploads?
Some of you will read the story of Justin Bieber and think that only happens to someone else. Others of you will get it!
I really hope you’re one of the ones “who get it” and begin to use the power of video marketing for your business.
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Justin Bieber is very talented for his age. He is also very famous and my kids love him. `